What do Andy Warhol, Madonna, Rihanna & Anna Dello Russo all have in common? They’ve all been seen in BOY London. Commonly referred to as BOY, Boy London’s rich history stems back to 1976, where founder Stephane Raynor originally kicked off the label’s cult-like following. Throughout the years, Boy London has remained unconventional and cutting edge, perpetually gaining notoriety to each new generation of fans. There’s also a rumour circulating the streets of London that stock sells out weekly. We welcome BOY London exclusively to Croatia at State of Style.